IPL: 3 Most followed teams on social media

The Indian Premier League (IPL) is widely regarded as one of the top franchise cricket leagues in the world, where players from across the globe come together to showcase their talent for different teams. Over the last 18 years, fans have witnessed remarkable performances, iconic players, and memorable journeys that have contributed to each franchise's legacy.

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But through all these years, the most pivotal stakeholder has remained the fans. Their love and passion for their respective franchises have played a major role in driving the league’s success. Their unwavering support pushes teams to stay competitive every season with one clear goal: to lift the prestigious trophy.

In today’s digital age, social media has become one of the easiest and most effective platforms for teams to engage with fans by sharing behind-the-scenes content, player stories, fun activities, and much more. 

Fans, in turn, have showered their favourite franchises with love across various platforms, making social media following a new benchmark for judging a team’s popularity and impact.

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Here are the three most followed IPL teams on social media:

Chennai Super Kings (CSK)

CSK are not only one of the most successful IPL teams in terms of trophies—having won five titles—but also one of the most loved franchises. Over the years, their engaging and consistent content on social media has helped grow a massive digital fan base. 

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CSK currently have a total of 43.6 million followers across platforms: 18.7 million on Instagram, 14 million on Facebook, and 10.9 million on Twitter (X). They are also the most followed IPL franchise on Twitter.

Mumbai Indians (MI)

MI have matched CSK’s trophy count with five titles, and their strong brand presence has translated into impressive social media numbers as well. They hold the second spot with a total of 41.3 million followers—18.4 million on Instagram, 15 million on Facebook, and 8.3 million on Twitter (X).

Royal Challengers Bengaluru (RCB)

RCB may have won their maiden IPL title only in the recent season, but their fan base has always been among the most passionate and vocal. On social media, they rank third with a total following of 40 million. RCB are the most followed IPL team on Instagram, with 21.6 million followers. They also have 11 million followers on Facebook and 7.4 million on Twitter (X).

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